The Aspen Institute Award Winner: Leading Forward Poster

This design embodies Aspen Leadership Seminars’ four principles: fortifying and undeceiving ourselves, intentional dialogue, leading forward, and humanistic leadership.
At the center, “LEADING FORWARD” appears in thin, italicized capital letters, literally leaning forward as if moving in action. The word is broken into four parts (LEAD / ING / FOR / WARD), a visual enunciation that embodies intentional dialogue. The text is a single blue-green color, yet against a striped purple-and-yellow background, it seems to flicker from lime green to teal to royal blue. This perceptual shift, caused by simultaneous contrast, symbolizes the work of undeceiving ourselves – what seems unstable and complicated at first resolves into clarity with attention.
The act of leaning forward to perceive the true color mirrors humanistic leadership: empathy, presence, and care shared among individuals. The result is a bold but refined design that captures the essence of leading forward in a complex world.